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clrmoney
clrmoney
12/4/2017 10:21:11 AM
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Facebook Speedbump
I know that facebook is one the the most popular social media sites including twitter so I'm really not understanding why would they be having problems with videos etc. Maybe they shuould fix the problem or whatever it is behind the scenes so that it can function properly because that is money when you want to post something important or related to business.

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afwriter
afwriter
12/4/2017 11:06:35 AM
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Time of Death?
I don't really see a clear way forward for Facebook here. I would liken their original content strategy to that of Microsoft getting into the Smartphone business. The market is just already too saturated with the big players and even some smaller players who are still doing it better than Facebook. There are also the issues of accessing the content, content quality, and the number of worthwhile shows. Even if I wanted to hear what Lavar Ball has to say - which I don't - what do I watch after that? Nothing, now I have to switch over to another OTT provider to watch something else. 

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mhhf1ve
mhhf1ve
12/4/2017 1:36:29 PM
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Platinum
Re: Time of Death?
Youtube started small with viral cat videos and other short clips, so I wouldn't necessarily dismiss Facebook's ambitions if it's truly dedicated to creating a video channel. Amazon has accomplished a decent lineup in a few short years. Facebook may have to pivot, but if it has the right strategy, it could become the next Youtube (not that Youtube has even found its own footing). 

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Ariella
Ariella
12/5/2017 12:22:12 PM
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Re: Time of Death?
@mhhf1ve YouTube has quite a few problems of its own, judging from the reactions one sees in the comments to a company blog post on its steps to enforce standards here:  https://youtube.googleblog.com/2017/12/expanding-our-work-against-abuse-of-our.html

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mhhf1ve
mhhf1ve
12/6/2017 1:51:36 PM
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Re: Time of Death?
YouTube has plenty of problems. It has to appease content creators with fair revenue splits. It also has to police videos for inappropriate or illegal content. It's not easy. But YouTube is at least in a decent position for maintaining eyeballs watching its streams.

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Ariella
Ariella
12/6/2017 1:54:51 PM
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Re: Time of Death?
@mhhf1ve I don't create videos and don't really follow YouTuber, so I don't have first-hand knowledge of this. However, I do follow some people on Twitter who do post videos on that channel, and they are very upset that much of their content, which they are certain doesn't violate the terms of services, has been demonetized. So the balancing act appears to need some more tweaking.

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mhhf1ve
mhhf1ve
12/6/2017 2:01:48 PM
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Platinum
Re: Time of Death?
YouTube is definitely going through some growing pains. They have to balance advertising partners with the content creators -- and those two groups have little in common oftentimes. I think YouTube may have to create some kind of grant system that pays some creators independently of their advertising. Like a PBS or a Nobel prize for YouTube creators. So that creators who make videos that advertisers don't like can still get paid as long SSN their work attracts eyeballs.

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afwriter
afwriter
12/7/2017 12:55:53 AM
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Re: Time of Death?
I played around with a few videos and I may go back to it someday, but it is kind of a pain. They will call you out for stuff that should be fair use and threaten you. You can take it up with them, but you are David versus Goliath and it's not really worth your time in most cases. 

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mhhf1ve
mhhf1ve
12/7/2017 1:04:35 AM
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Re: Time of Death?
YouTube is in a tough spot over trying to appease copyright holders and fair use allowances. It's not black and white what is and is not fair use. The US court system has made fair use a tricky defense because there are rules but exceptions to most of them that make it impossible to know with certainty that fair use is a solid legal argument.

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mpouraryan
mpouraryan
12/10/2017 6:27:26 PM
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Re: Time of Death?
YouTube does have its' share of challenges no doubt--and the recent controversy as It has committed to expand its' moderator corp underscores the challenge.    It will be fascinating to see how they react to it all?

 

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batye
batye
12/13/2017 2:06:49 AM
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Re: Time of Death?
@mpouraryan I could not agree it would be very interesting to see how it will play out out and reaction of the users... plus public opinion... 

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mpouraryan
mpouraryan
12/13/2017 10:29:23 AM
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Re: Time of Death?
I hope you and the Community has a chance to review the Guardian Article (that has also made headlines around the World)--this is probably the biggest concern that Facebook has to address especially because if folks stop coming, then what? 

 

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batye
batye
12/13/2017 5:10:00 PM
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Re: Time of Death?
@mpouraryan  facebook have money to expiriment on users one way or other... until users get feedup with it... but time will tell... 

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mpouraryan
mpouraryan
12/13/2017 5:13:04 PM
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Re: Time of Death?
Appreciate your thoughts @bayte--although as I have said before even facebook has to be running paranoid.   

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elizabethv
elizabethv
12/7/2017 7:20:33 AM
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Platinum
Re: Time of Death?
@afwriter - Your analogy of David versus Goliath is spot on. Awhile back I'd seen a kid's small business shared a name with a company that made janitorial products, I believe. There was no similarity whatsoever between the child's business they had started, and the other, more established business. But for whatever reason, the established business felt threatened, and had sent a cease and decist letter to the child's business. Even though the child's business had been granted a copyright, they did not feel comfortable trying to fight the established business. Instead, the parent's of the child decided to just eat the thousands of dollars in branding items they had purchased and rebrand the business, rather than fight. Bigger companies will always be able to bully smaller companies. It's how our country works. 

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faryl
faryl
12/16/2017 6:32:09 PM
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Re: Time of Death?
@ariella YouTube has always had a bit of a troll problem, but it seems like lately the trolling has become a bit more organized and targeted. Ironically, trolls seem to be using the tools YouTube has in place for protecting viewers from overly offensive content to silence many of the content creators that are speaking out against some extremely offensive views. (IIRC, there have been a large number of LGBTQ* themed videos that were being taken down as containing inappropriate content, for example)

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Ariella
Ariella
12/16/2017 8:17:46 PM
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Re: Time of Death?
@faryl I don't know the details about the videos, but I do get the impression that politics play a major role 

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batye
batye
12/17/2017 3:48:10 PM
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Re: Time of Death?
@Ariella yes, you are right, but politics does play part in it one way or other the way I see it... 

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JohnBarnes
JohnBarnes
12/5/2017 2:50:41 PM
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Platinum
Re: Time of Death?
mhhf1ve,

The thing is, there are a lot of things that you can only do once, because once someone else has done them, the environment and its opportunities no longer exist. No third world nation tries to start industrialization with canals and steam-driven looms; when Brazil started building airplanes they didn't hire two bicycle mechanics.  YouTube and Amazon were both one-time things in which the starting company groped its way toward some way of making money by providing a service whose demand far exceeded what they'd thought it would be,  both in quantity and in purpose. But now that they exist, "Hey I can do a lot more than cat videos" and "The same platform can sell things besides books" are no longer discoveries waiting to be made; they're obvious truisms based on more than a decade of history.

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mhhf1ve
mhhf1ve
12/6/2017 1:56:26 PM
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Re: Time of Death?
It's true that no one would start building an airplane company by hiring two bicycle mechanics now -- but replicating Amazon with some tweaks and localization tactics has brought about Alibaba. Perhaps eBay can't be cloned, but twists on its business model can look like Craigslist. You can't copy something successful *exactly* but if you change it just enough -- you can get a Pixel2 vs an iPhone or a Coke vs a Pepsi.

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Ariella
Ariella
12/6/2017 3:05:12 PM
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Re: Time of Death?
@mhhf1ve Hey, hey, Coke was first! That reminds me, though, that sometimes companies try to duplicate themselves with less than optimal results as in New Coke. 

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mhhf1ve
mhhf1ve
12/6/2017 3:15:44 PM
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Platinum
Re: Time of Death?
Well, Coke started as an addictive headache remedy with actual codeine as an ingredient in the 1800s. So... being first in that case might not be repeatable with existing FDA regulations. But I suppose Red Bull and its variants have tried with various sketchy health claims and ingredients.

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Ariella
Ariella
12/6/2017 4:36:56 PM
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Re: Time of Death?
@mhhf1ve I thought it started out as cough syrup. Well, back in those days, people were probably still taking laudunum. I suppose there are significant changes -- like going from medical claims to just refreshment -- and more minor changes -- like trying to put Stevia in a line of the soda to cut down ond artificial sweeteners and sugar. But whatever it is, you have to adapt to the demands of the time.

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mhhf1ve
mhhf1ve
12/6/2017 5:58:15 PM
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Platinum
Re: Time of Death?
FYI - Coca-cola was originally marketed as a medicine to cure headaches, upset stomachs and fatigue. 

https://teens.drugabuse.gov/blog/post/coca-colas-scandalous-past

So it actually contained cocaine (oops, not codeine, as I suggested earlier) -- which is a sure cure for fatigue. But the side effects might not be desirable. 

But a lot of foods and beverages in the 1800s and early 1900s were marketed as "health foods" when they were clearly not by today's standards.... 

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Ariella
Ariella
12/6/2017 6:19:34 PM
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Re: Time of Death?
@mhhf1ve I knew about the cocaine in the soda, which is really how it got its name. I imagine that people did feel better when they drank it then. Now, at best, you'd get a caffeine and sugar boost. But if you stay away from soda generally, you'd probably find it too sweet. That's how I feel about it. I stick to coffee and tea for my caffeine boosts. Happily, many studies are now identifying health benefits to coffee (and tea, too). So we can feel virtuous about that choice -- so long as we don't go for the whipped cream and so on that can make a beverage contain as many calories as a meal.

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mhhf1ve
mhhf1ve
12/6/2017 7:24:14 PM
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Platinum
Re: Time of Death?
> "Happily, many studies are now identifying health benefits to coffee (and tea, too)."

Heh. I sometimes wonder, though, if those studies are sponsored by a coffee (or tea) industry consortium.... :P 

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Ariella
Ariella
12/6/2017 7:36:02 PM
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Re: Time of Death?
@mhhf1ve Hey, I'll take my good news where I can get it! But I do try to find out sources when I can. I followed up on one of the footnotes for health benefits of coffee cited here  https://www.hsph.harvard.edu/nutritionsource/healthy-drinks/other-healthy-beverage-options/. It indicates that these are really serious studies worhty to be listed in PubMed, but sources of funding aren't in the abstract.

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mhhf1ve
mhhf1ve
12/6/2017 3:20:16 PM
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Platinum
Re: Time of Death?
It is somewhat interesting how some markets can support more than two big rivals whereas others can't. It used to be just Coke vs Pepsi, but now there are so many soft drinks -- I think the cola war is over. And it's no longer PC vs Mac -- but Linux and all the embedded OSes like iOS/Android/etc too.

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Ariella
Ariella
12/6/2017 4:41:42 PM
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Re: Time of Death?
< And it's no longer PC vs Mac -- but Linux and all the embedded OSes like iOS/Android/etc too. > Yes, we may have changing definitions for computers in a mobile-enabled world.

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mhhf1ve
mhhf1ve
12/6/2017 7:26:41 PM
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Re: Time of Death?
> "...we may have changing definitions for computers in a mobile-enabled world."

Indeed. I think we'll see a vast change when the IoT revolution actually becomes widespread -- and toasters, refrigerators.. and just about anything powered by electricity becomes an internet connected machine. It will be amazing how many things are running some version of Linux..... 

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Ariella
Ariella
12/6/2017 7:37:35 PM
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Re: Time of Death?
@mhhf1ve an dw e may come to the oint in which people ask about which appliance people are using in terms of operating system rather than convenitional brands.

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mhhf1ve
mhhf1ve
12/6/2017 8:59:44 PM
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Platinum
Re: Time of Death?
Heh. I actually think that the brands of IoT appliances will remain intact.. even if the underlying operating systems are all Android or linux based.

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JohnBarnes
JohnBarnes
12/6/2017 5:42:57 PM
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Platinum
Re: Time of Death?
mhhf1ve,

Interestingly, too, there seem to be some standard "attractors" in the number of firms that work in a market, such that every time there's a serious attempt to start a competitor in an oligopoly market, the new competitor fails (most commonly) or succeeds partially and is absorbed by one of the existing companies, or kills an existing company, and every time one dies, something grows into its place. 

 

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mhhf1ve
mhhf1ve
12/6/2017 6:01:35 PM
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Platinum
Re: Time of Death?
I've often wondered about the number of competitors in an economic market... and if anyone has studied how biological ecologies might be a model. The analogies might break down pretty quickly, but it seems like there might be a some relevance. 

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vnewman
vnewman
12/7/2017 11:11:33 PM
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Platinum
Really?
"It has also partnered with several content creators to produce video content specifically aimed at Facebook users, i.e., short-form, mobile-first videos." It has? I can't say I've ever noticed or seen anything on FB remotely plugging this. No wonder they are upset.

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mhhf1ve
mhhf1ve
12/8/2017 11:39:27 AM
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Platinum
Re: Really?
Facebook has a similar (but worse) problem like Google for promoting its "new products" -- it can't openly push users to new services or features without some backlash saying that it's abusing its monopoly or forcing users into being guinea pigs. So I understand why Fb can't really promote its video content because it also wants the traffic to grow organically instead of needing expensive promotional ads that could be sold to its usual customers.

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batye
batye
12/13/2017 1:38:55 AM
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Platinum
Re: Really?
@mhhf1ve yes you are soo right ... but at the end some FB users get feedup and started leaving FB for good... I already have few friends whom drop FB/TW/IG giving up on social media... 

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mhhf1ve
mhhf1ve
12/8/2017 11:42:27 AM
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Platinum
Prediction for FB..
I think FB will likely acquire a video streaming startup and turn it into a powerhouse -- just like Google bought YouTube. It's easier for FB to innovate by building on top of a nimble small team rather than to try to attach it to its main business operations.

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vnewman
vnewman
12/8/2017 3:34:14 PM
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Re: Prediction for FB..
Well that’s another reason I was surprised frankly. It would seem to make a lot more sense to go that route. Why reinvent the wheel and try to establish a new player when there are so many already? Maybe they think they can do it better? Maybe they don’t want the government scrutiny? I wonder what the strategy is?

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mhhf1ve
mhhf1ve
12/8/2017 6:19:54 PM
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Platinum
Re: Prediction for FB..
Facebook seems to have the same kind of "throw everything at the wall to see what sticks" strategy as Google -- where there are competing internal groups as well as possible acquisitions. Look at how many messaging apps Google has going. Facebook also has its own Messenger and owns WhatsApp too. And FB is also developing other niche messaging apps for kids. So if Fb doesn't know what works, it just tries a bunch of stuff simultaneously.

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dcawrey
dcawrey
12/9/2017 3:19:02 PM
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Re: Prediction for FB..
Advertisers certainly should push back against Facebook. The company is becoming very powerful in video ads.

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mpouraryan
mpouraryan
12/10/2017 6:24:52 PM
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Platinum
Re: Prediction for FB..
....Facebook is as good as the engagement it promotes--when people stop going to it, it is going to be problematic--although the smart moves it has made to create a vibrant ecosystem (Instagram; WhatsApp) does give it a scale that others can't sustain--the question is will it continue long-term?

 

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batye
batye
12/13/2017 2:04:04 AM
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Platinum
Re: Prediction for FB..
@mpouraryan long term the way I see it but end game would be at the end if bottom line looks good... and if...???

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mpouraryan
mpouraryan
12/13/2017 10:24:41 AM
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Platinum
Re: Prediction for FB..
Remember, @Bayte, there is no "End Game" in the pursuit of transformation--I remind all of where it all began..and where we are today as we look to 2018 with all the possiblities (and the perils) it represents.   

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batye
batye
12/13/2017 1:43:27 AM
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Platinum
Re: Prediction for FB..
@dcawrey yes, I see FB as unstopable Giant in video content ads... and the way I think FB will be only grow bigger probably end up 60 to 75% piece of the pie... 

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mpouraryan
mpouraryan
12/10/2017 6:26:14 PM
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Platinum
Re: Prediction for FB..
The question is whether it is relevant or not--and how it will be embraced.    The broader question of net neutrality, though, reigns over it all though...isn't it?

 

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batye
batye
12/13/2017 2:05:35 AM
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Platinum
Re: Prediction for FB..
@mpouraryan I would say/think with Net Neitrality for now it like never ending question/process... until everything settles in... but who knows???

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elizabethv
elizabethv
12/13/2017 3:16:18 AM
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Platinum
Re: Prediction for FB..
@mpouraryan - Fortunatley, it seems like at least a fair number of congressman seem to recognize that not protecting Net Neutrality will be a career suicide for them. At the end of the day, when it's a concern that the general public care about, they will speak out with their votes. It's just unforunate there aren't more issues the general public concern themselves with.

 

https://techcrunch.com/2017/12/12/more-republicans-in-congress-criticize-fccs-net-neutrality-plan/

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mpouraryan
mpouraryan
12/13/2017 10:27:26 AM
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Platinum
Re: Prediction for FB..
Without getting too much into the politics of it, the FCC has a long way to go though especially as there is a Coailiton of the Willing that has truly mobilized.   I have had the pleasure to engage through Twitter which I view as critical that I see as directly impacting the Startup I am working to develop, The Daily Outsider, because stories for instance about Comcast inserting its' own Code (despite its' representations to the contrary) should be of concern to all.

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batye
batye
12/13/2017 1:41:37 AM
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Platinum
Re: Prediction for FB..
@mhhf1ve I have the same idea... as at the end FB want to have something simular to Amazon/Google like it own FB universe... as on the long run it does make sense... but who knows how everything will play at the end... 

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Shaunn
Shaunn
12/9/2017 9:19:57 PM
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Platinum
Facebook does what it does best
It seems to me like Facebook has only ever been good at doing one thing - hosting Facebook. Beyond that, it's known to do little else worthwile, and this is proof of that. Did somebody say mySpace?

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mpouraryan
mpouraryan
12/10/2017 6:23:39 PM
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Platinum
Re: Facebook does what it does best
For now, Facebook is the 1000-lbs guerilla in the room--the question is whether it would embrace Andy Groove's Admonition whether it will continue to stay paranoid or not....

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batye
batye
12/13/2017 2:03:00 AM
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Platinum
Re: Facebook does what it does best
@mpouraryan i would say Yes to it as the way I see it it would be name of the game... 

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mpouraryan
mpouraryan
12/13/2017 10:23:17 AM
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Platinum
Re: Facebook does what it does best
Facebook has more of a challenge on its' hands as they are increasing studies that Social Media is indeed bad for one's mental health--Andy Groove noted that only the paranoid survive...the questoin is whether facebook will realize this and what it will do about it:

https://www.theguardian.com/technology/2017/dec/11/facebook-former-executive-ripping-society-apart?CMP=Share_iOSApp_Other

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elizabethv
elizabethv
12/14/2017 9:08:17 AM
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Platinum
Re: Facebook does what it does best
@mpouraryan - I can definitely see how that would be the case. Though I really don't see Facebook reacting to the news anymore than McDonald's has. Look at what it took for a reaction from cigaratte manufacturers. And those actually cause cancer. Social media may be bad for your mentail health, but it doesn't cause cancer. I think the biggest issue with Facebook, in my opinion, is that people tend to see the positive aspects of people's lives. They may never hear about the negative aspects of a peson's life. If you think everyone always has a perfect life, and you're the only one suffering from anything, it starts to feel really lonely. I can definitely see how that would effect a person's mental health. 

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mpouraryan
mpouraryan
12/14/2017 10:48:46 AM
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Platinum
Re: Facebook does what it does best
As I reflected upon your thoughts, the blockbuster annoucement by Disney & Fox about a realignment of the Media Landscape this morning may also prove to be another "profound" roadblock to what Facebook is trying to do.

Interesting times...right?

 

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elizabethv
elizabethv
12/15/2017 9:23:55 AM
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Platinum
Re: Facebook does what it does best
It will be extremely intersting to see what Facebook's reaction to the Disney buy-out will be. At this point Disney almost seems to be consuming everything. Perhaps it won't be too long before we are all "cast members," in the great circle of Disney life.

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batye
batye
12/13/2017 2:01:35 AM
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Platinum
Re: Facebook does what it does best
@Shaunn  good point about MYSpace... but time will tell if FB doing it right and we will see how things will work out at the end... 

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