Contributors   |   Messages   |   Polls   |   Resources   |  
Comments
Oldest First | Newest First | Threaded View
Page 1 / 2   >   >>
clrmoney
clrmoney
11/8/2016 8:07:01 PM
User Rank
Platinum
RTL simplified
RTL makes it simple with their channels and payment services broken down and makes it easier for customers to choose in the end

50%
50%
dcawrey
dcawrey
11/9/2016 11:25:23 AM
User Rank
Platinum
Re: RTL simplified
Simplicity is something that is essential to these VoD services. Cable television has had such a problem with complexity. If service providers are capable of making everything as easy as possible for the consumer, that's a key differentiator in a market that is getting full of on-demand services. 

50%
50%
batye
batye
11/9/2016 5:07:14 PM
User Rank
Platinum
Re: RTL simplified
@dcawrey I would say you are right as simple way do make things easy to do :)  how I see it... and simplifying the process is a must this days...

50%
50%
Adi
Adi
11/10/2016 10:40:09 AM
User Rank
Author
Re: RTL simplified
@dcawrey - it's a tricky balance -- got to keep is simple, but also showcase/promote all the cool stuff you have, or risk it being wasted. That's why the UI is geting so much atention. I think persaonalization will help - more data, more insight allows for a better selection of content, or as the maxdome CEO put it, the "almighty algorithm. problem is I don't know if that's a 100% correct, though it does seem like Netflix is pretty close.

50%
50%
JohnBarnes
JohnBarnes
11/20/2016 10:20:36 PM
User Rank
Platinum
Re: RTL simplified
Adi, DCawrey,

Yep. We're right back to the problem that video customers really only want two things:

1) Not to have to think about anything and just have it work in general

2) Exactly what they want at any particular moment.

And the strangest thing is that the industry probably will figure out a way to give them both, eventually. Simplification this week, complexification next year, somewhere in the shuffle they'll find the balance.

50%
50%
freehe
freehe
11/26/2016 1:17:07 PM
User Rank
Platinum
Re: RTL simplified
@clrmoney, I am all for that. I would love that feature.

50%
50%
freehe
freehe
11/26/2016 1:18:48 PM
User Rank
Platinum
Re: RTL simplified
@JohnBarnes, eventually is correct. With all the streaming data, big data, algorithms and analytic tools they still can't figure it out. Sigh.

50%
50%
freehe
freehe
11/26/2016 1:20:04 PM
User Rank
Platinum
RTL Keeps It Simple
Companies will never truly know what their customers want if they don't ask. Data can give you some insight but the best insight comes from asking customers directly through surveys, chats, email, social media and other feedback mechanisms.

 

50%
50%
JohnBarnes
JohnBarnes
11/26/2016 1:39:24 PM
User Rank
Platinum
Re: RTL simplified
freehe,

Nope, it's not about knowing what they want; it's just that what they want doesn't exist and can't exist at the present level of technology. Whether you extract from big data, design a brilliant stratified survey, or just open a phone line and take all the calls, if everyone wants a trip to the moon on gossamer wings, and nobody knows how to build a gossamer wing that can get above low earth orbit, it ain't happening.

I think this is purely a case of wait for the engineers and the financial innovators.

50%
50%
freehe
freehe
11/26/2016 1:44:59 PM
User Rank
Platinum
Re: RTL simplified
@JohnBarnes, I see your point.

50%
50%
Page 1 / 2   >   >>


Latest Articles
Italy's 5G auction could exceed a government target of raising 2.5 billion ($2.9 billion) after attracting interest from companies outside the mobile market.
The emerging-markets operator is focusing on the humdrum business of connectivity and keeping quiet about some of its ill-fated 'digitalization' efforts.
Three UK has picked Huawei over existing radio access network suppliers Nokia and Samsung to build its 5G network.
Vendor says that it's its biggest 5G deal to date.
Verizon skates where the puck is going by waiting for standards-based 5G devices to launch its mobile service in 2019.
On-the-Air Thursdays Digital Audio
Orange has been one of the leading proponents of SDN and NFV. In this Telco Transformation radio show, Orange's John Isch provides some perspective on his company's NFV/SDN journey.
Special Huawei Video
10/16/2017
Huawei Network Transformation Seminar
The adoption of virtualization technology and cloud architectures by telecom network operators is now well underway but there is still a long way to go before the transition to an era of Network Functions Cloudification (NFC) is complete.
Video
The Small Cell Forum's CEO Sue Monahan says that small cells will be crucial for indoor 5G coverage, but challenges around business models, siting ...
People, strategy, a strong technology roadmap and new business processes are the key underpinnings of Telstra's digital transformation, COO Robyn ...
Eric Bozich, vice president of products and marketing at CenturyLink, talks about the challenges and opportunities of integrating Level 3 into ...
Epsilon's Mark Daley, director of digital strategy and business development, talks about digital transformation from a wholesale service provider ...
Bill Walker, CenturyLink's director of network architecture, shares his insights on why training isn't enough for IT employees and traditional ...
All Videos
Telco Transformation
About Us     Contact Us     Help     Register     Twitter     Facebook     RSS
Copyright © 2019 Light Reading, part of Informa Tech,
a division of Informa PLC. All rights reserved. Privacy Policy | Cookie Policy | Terms of Use
in partnership with