James McQuivey, Vice President and Principal Analyst at Forrester Research, shares valuable insights on the forces that are placing customer needs at the center of telco operations. He explains that if carriers want to survive they need to shift their mindset from being a telco product delivery company to a lifestyle enabler, giving customers the digital services they are demanding. Transforming into a digital organization requires collaboration, partnerships and technology that create new digital capabilities to meet customer needs.
