Contributors   |   Messages   |   Polls   |   Resources   |  
Comments
Newest First | Oldest First | Threaded View
JohnBarnes
JohnBarnes
5/22/2017 9:56:47 PM
User Rank
Platinum
Another thought about skinny bundles
Sports in broadcast and cable were always driven by a hierarchical effect -- that's what killed minor league baseball, hockey, and basketball (all still exist but as shadows of their former selves) and forced the bottom 1/2 to 2/3 of major league teams in all sports to depend on subsidies from the league (also true in college football).  Basically fans wanted to watch the "big" games, i.e. at least one team playing had to be top of the line, and it sucked away the audience from everything else.

Now, I wonder ... could that be reversed? For people who just want to watch a game of X, could the "unimportant" majors or the high-end minors (or colleges) sell rights cheap enough? The average fan can't really perceive the difference between the New York Yankees and the Toledo Mud Hens, or between the Pittsburgh Penguins and the Grand Rapids Griffins. There's a vast amount of perfectly watchable sports content out there that currently can't even be given away on media ... but is that just because no one has tried declaring a price war on the majors?

50%
50%
DHagar
DHagar
5/16/2017 3:06:57 PM
User Rank
Platinum
Re: Agree!!
@Michelle, I agree with you on limited choices for skinny bundles.  They are only offering major packages that only attract the avid sports consumer.

50%
50%
Michelle
Michelle
5/16/2017 2:08:58 PM
User Rank
Platinum
Re: Agree!!
@Adi I'm not a sports fan, but I've noticed the pricing for sports packages. I have always assumed the best way to get all the sports you really need is by subscribing to cable sports channels. I'm not sure there are enough available in skinny bundles to meet fans' needs.

50%
50%
Adi
Adi
5/15/2017 10:00:44 AM
User Rank
Author
Re: Agree!!
dcawrey - that doesn't sound too bad for what you are getting. But I suppose value is in the eye of the viewer. Ultimately what a package is truly "worth," is about what you like, and the value you attach to it.

50%
50%
dcawrey
dcawrey
5/14/2017 12:06:28 PM
User Rank
Platinum
Re: Agree!!
I'm currently paying $40 a month for a pretty big sports package on Sling. I get the ESPN networks, NBC Sports, Fox Sports and NFL Network. Plus, on-demand channels and other signature content. 

I think it's a tad bit overpriced, but worth it. 

50%
50%
Adi
Adi
5/12/2017 6:39:59 PM
User Rank
Author
Re: Agree!!
Michelle - Are you a big sports fan? Would you miss sports coverage if you were a skinny bundle subscriber without access to sports?

50%
50%
Michelle
Michelle
5/12/2017 1:51:32 PM
User Rank
Platinum
Agree!!
It's good to see someone in the industry acknowledge the pricing issue with sports content. I hope we'll see better pricing for future skinny bundles. I have no interest in buying a bundle anytime soon. There are still too many deterrents...

50%
50%
clrmoney
clrmoney
5/11/2017 10:43:21 AM
User Rank
Platinum
Skinny Bundles
Whatever skinny bundles have would be a better service that what we've have currently or previously used. I think that Skinny has a bright future.

50%
50%
dmendyk
dmendyk
5/11/2017 9:40:53 AM
User Rank
Platinum
Gobble
This stuffed turkey quote is almost priceless. In the U.S., Discovery's networks are the equivalent of nondescript filler -- kind of like the stale cubes of white bread that form the basis of the stuffing that goes into the turkey.

50%
50%


Latest Articles
Italy's 5G auction could exceed a government target of raising 2.5 billion ($2.9 billion) after attracting interest from companies outside the mobile market.
The emerging-markets operator is focusing on the humdrum business of connectivity and keeping quiet about some of its ill-fated 'digitalization' efforts.
Three UK has picked Huawei over existing radio access network suppliers Nokia and Samsung to build its 5G network.
Vendor says that it's its biggest 5G deal to date.
Verizon skates where the puck is going by waiting for standards-based 5G devices to launch its mobile service in 2019.
On-the-Air Thursdays Digital Audio
Orange has been one of the leading proponents of SDN and NFV. In this Telco Transformation radio show, Orange's John Isch provides some perspective on his company's NFV/SDN journey.
Special Huawei Video
10/16/2017
Huawei Network Transformation Seminar
The adoption of virtualization technology and cloud architectures by telecom network operators is now well underway but there is still a long way to go before the transition to an era of Network Functions Cloudification (NFC) is complete.
Video
The Small Cell Forum's CEO Sue Monahan says that small cells will be crucial for indoor 5G coverage, but challenges around business models, siting ...
People, strategy, a strong technology roadmap and new business processes are the key underpinnings of Telstra's digital transformation, COO Robyn ...
Eric Bozich, vice president of products and marketing at CenturyLink, talks about the challenges and opportunities of integrating Level 3 into ...
Epsilon's Mark Daley, director of digital strategy and business development, talks about digital transformation from a wholesale service provider ...
Bill Walker, CenturyLink's director of network architecture, shares his insights on why training isn't enough for IT employees and traditional ...
All Videos
Telco Transformation
About Us     Contact Us     Help     Register     Twitter     Facebook     RSS
Copyright © 2019 Light Reading, part of Informa Tech,
a division of Informa PLC. All rights reserved. Privacy Policy | Cookie Policy | Terms of Use
in partnership with