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Adi
Adi
5/9/2017 8:53:38 AM
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Re: Hulu joins Skinny TV service
clrmoney  - in some ways I think Hulu's advertising strategy is probably the more interesting one. If it is able to bring in substantial local $$$ that could change its entire direction. And it won;t just affect local cable operators, but also newspapers, radio stations -- everyone that sells local advertising. 

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Adi
Adi
5/9/2017 8:51:45 AM
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Re: Hulu joins Skinny TV service
Kelsey Ziser  - Indeed. It's a tricky balance -- you need to pack in enough to bring in the punters, but then your programming costs add up, so now it's too expensive. I think we're going to see a lot of that happen in the next few years.

TDC's approach as explained by Clara Mai Kunstmann is interesting: Let each channel set it's price, let consumers buy vouchers, and use as many as they like for whatever channel they want. Then it's a competitive market, where the consumer is directly selecting -- and paying for -- the chanel they want. 

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Kelsey Ziser
Kelsey Ziser
5/8/2017 2:43:25 PM
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Re: Hulu joins Skinny TV service
$40 a month sounds a little steep, especially for viewers that have multiple OTT subscriptions. 

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clrmoney
clrmoney
5/8/2017 10:45:45 AM
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Hulu joins Skinny TV service
This is great for Hulu then and offering $40.00 per month and what al they have to offer. I'm sure we''ll here from their progress soon of how their doing.

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