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Ariella
Ariella
5/13/2017 9:23:12 PM
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Re: Hulu joins Skinny TV service
<So that WSJ headline should be more like "Algorithms are the future of TV, and Hulu is catching up".>

@mhhf1ve that would be more accurate but not as catchy. Headlines tend to state things in more absolute terms than are actually warranted by the facts, I notice.

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mhhf1ve
mhhf1ve
5/13/2017 1:22:17 AM
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Re: Hulu joins Skinny TV service
> "WSJ article declares that Hulu is the future of TV"

I think WSJ gets it.. but it's a little late. Netflix *already* does what Hulu is now shifting to. Even YouTube does it. Algorithmic recommendations have replaced TV channels. Sure. However, Hulu isn't on the cutting edge, it's maybe in 4th place behind YouTube, Netflix and Amazon... and it isn't as well funded or supported. 

So that WSJ headline should be more like "Algorithms are the future of TV, and Hulu is catching up"...

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Ariella
Ariella
5/12/2017 10:30:15 AM
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Re: Hulu joins Skinny TV service
A WSJ article declares that Hulu is the future of TV: https://www.wsj.com/articles/the-new-hulu-looks-a-lot-like-the-future-of-tv-1494433910:

What Hulu gets right is that the live TV channel is dying—and needs to be replaced by something that looks a lot more like Netflix . Instead of listing what's on 50 channels, Hulu opens up with a focus on one thing it thinks you'd most like to watch. Flick up for a different recommendation. It makes no distinction between the live big game, stuff from your DVR or on-demand episodes of "The Golden Girls."

Hulu isn't the only service to recognize we need fewer choices, not more. YouTube TV, the Google live service that launched last month, puts search, trending shows and personalized suggestions front and center. Sling TV's home screen has evolved to include the stuff you watch most. Even Comcast is leading traditional cable companies to adapt with a new X1 cable box that offers "for you" recommendations, plus a voice-commanded remote.

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batye
batye
5/11/2017 9:23:04 PM
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Re: Hulu joins Skinny TV service
@Ariella interesting to know, thanks for the link... I do see Netflix does gain momentum in Canada...

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Ariella
Ariella
5/11/2017 2:09:43 PM
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Re: Hulu joins Skinny TV service
@mhhf1ve well, it is fair, and the difference in price is not likely to kill the deal for subscribers who want to allow their family members access.

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mhhf1ve
mhhf1ve
5/11/2017 1:57:14 PM
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Platinum
Re: Hulu joins Skinny TV service
Right. You gotta pay more if you want to stream more than one simultaneous show at a time.. That's how Netflix sorta got around account sharing -- by making it legit, as long as you paid more for sharing more than you really should.

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Ariella
Ariella
5/11/2017 1:44:23 PM
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Re: Hulu joins Skinny TV service

@mhhf1ve I thought Netflix also allows for different people on the subscription.  Yes, I looked it up, and found there are plans that allow for this:

What is simultaneous viewing — streaming only

This is a huge perk for Netflix streaming customers who want to share their Netflix account with roommates, friends, or family. The basic Netflix plan allows you to stream content on only one screen at a time, though the number of screens on which you can simultaneously stream content increases with each plan upgrade. Ergo, if you opt for the standard plan, you use the same account to watch content on two different devices at once, or four different devices at the same time with the premium plan. That said, the number of devices and people you want to share your account with will likely influence which plan you pick.



Read more: https://www.digitaltrends.com/movies/netflix-cost-pricing-plan-breakdown/#ixzz4gnFI8mVQ 



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mhhf1ve
mhhf1ve
5/11/2017 1:37:37 PM
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Platinum
Re: Hulu joins Skinny TV service
Netflix, I think, has experimented with this kind of "restricted" usage. They track usage and target some people using VPNs to give them warnings about sharing accounts. And Netflix definitely limits simultaneous streams to a single account. That's probably the most effective tactic.

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Ariella
Ariella
5/11/2017 11:29:11 AM
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Re: Hulu joins Skinny TV service
<hought leaders in the artificial intelligence space agree: machine learning is the best and only way for marketers to engage with their existing customers at the point of action or intent, propelling customer to the next best interaction with the brand."> @mhhf1ve but I'm sure customers would balk at that. May people use multiple devices themselves today, and they will want to be able to access their subscription wherever they happen to be -- even if they're using somoene else's computer.

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mhhf1ve
mhhf1ve
5/11/2017 1:54:06 AM
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Platinum
Re: Hulu joins Skinny TV service
I'm sure Hulu will be able to do some local advertising since it already knows your location and IP address. I think I may have already seen it on Hulu. The question is: is local advertising much more lucrative than other kinds of ads? 

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