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srufolo1
srufolo1
2/28/2017 6:13:58 PM
User Rank
Platinum
Re: Content, Distribution and Platform
@elizabethv I can see the advantage of that, and the price seems decent. I am exploring a number of options right now, including AT&T's DirectTV. I just wish AT&T would offer Wi-Fi, so I could get a package deal.

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dlr5288
dlr5288
2/28/2017 4:00:26 PM
User Rank
Platinum
Re: Content, Distribution and Platform
Don't get me wrong I can definitely sit in front of the television and watch shows, if im interested in them..otherwise it would be torture.

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elizabethv
elizabethv
2/27/2017 6:39:32 PM
User Rank
Platinum
Re: Content, Distribution and Platform
@Ariella - my guess would be there's a cookie on your computer/phone that recognized you typing Hulu, and Facebook is taking that as a cue that you have some interest in Hulu, so they are throwing an ad your way. The targeting of ads these days have become crazy! I look at something on Amazon or Walmart, but if I don't buy it, the ad for that item haunts me for weeks all across the internet! I have to wonder if the targeting of ads has made businesses more successful. Because if I decided I wasn't going to buy something, making it haunt me about the internet isn't going to change my mind any. (Though for some people it might.) 

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elizabethv
elizabethv
2/27/2017 6:35:26 PM
User Rank
Platinum
Re: Content, Distribution and Platform
@srufolo1 - It's been a few years since I've had cable so I'm honestly not sure what a cable provider might charge for HBO access. A definite advanatage to having HBO through Amazon (it's $15 a month BTW) instead of cable though is that I believe all of their content is just available for streaming right now, instead of waiting for any movie you might want to watch to come on during a scheduled playing time. And in my opinion, the movies are really pretty decent movies. I'm justifying it by saying I'm not spending that money at RedBox, like I might have otherwise. We like to have a family movie night at least once a week, and then I watch movies while I work too, so the access and variety have been really nice to have. 

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elizabethv
elizabethv
2/27/2017 6:30:05 PM
User Rank
Platinum
Re: Content, Distribution and Platform
@Adi - Are you saying 10-15% of Amazon Prime holder's aren't using the OTT service? Just want to be sure I understand, because that's an interesting statistic. If I were to be fair, I definitely had Prime long before I ever used the OTT. But now I'm an addict (or my kids are?) and they're watching it as I type this. That's crazy though that you would guess only about 5% of households have Netflix and Hulu. My family would definitely be in that tiny number. I can't imagine why there wouldn't be more, they are more different than Netflix and Amazon (in fact those to have a decent amount of overlap) whereas there isn't a whole lot of overlap with Netflix and Hulu. I'd watch more on Hulu if my work didn't have the it blocked for reasons I can't even begin to understand..... (Netflix and Amazon aren't blocked, and I am very much allowed to watch movies while I work, I promise.) 

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mpouraryan
mpouraryan
2/17/2017 3:30:11 PM
User Rank
Platinum
Re: Content, Distribution and Platform
On a serious note, though, the message is that "traditional TV" is dying-and it includes stuff like ESPN et. al as Disney is continuing to struggle.   The question continues to be:  Who will be left standing?

 

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Michelle
Michelle
2/17/2017 1:48:00 PM
User Rank
Platinum
Re: Content, Distribution and Platform
TV watch parties definately aren't my thing. I think I'll be good ;)

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mpouraryan
mpouraryan
2/17/2017 2:45:22 AM
User Rank
Platinum
Re: Content, Distribution and Platform
As I read through this discourse, what I know (as someone who is part of the "cord cutting" generation),  I will tell you that at least with Prime--it is relentless and the banner adveritising is quite vibrant--we just need to be smart @Michelle not to just fall for it.    For instance, one of the latest "banner ads" was hosting an Oscar Party!! :) :) 

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Michelle
Michelle
2/16/2017 1:48:21 PM
User Rank
Platinum
Re: Content, Distribution and Platform
I wondered how they were promoting video to new subscribers. Bundling video, books, and shipping all together is a lot. I'm really curious how the Amazon pick up stores will influence new subscribers. You get video AND 1-day shipping.

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Ariella
Ariella
2/16/2017 12:05:17 PM
User Rank
Author
Re: Content, Distribution and Platform
@Michelle It definitely pushes that benefit. One of my kids got the free trial run of Prime for college students, and it puts up reminders about its video streaming benefits.

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