Comments
mhhf1ve
12/19/2016 10:32:00 PM
User Rank Platinum
Does anyone really watch video in real time anymore?
I doubt live streaming will be a huge thing because it just takes so much "real time" to watch... If you watch live streaming, that's one for one taking time away from living your actual life!
Okay, people can multitask... but I think I'll continue to time-shift videos and watch them at 2x speed on Youtube...
mpouraryan
12/24/2016 12:47:39 AM
User Rank Platinum
Re: Does anyone really watch video in real time anymore?
Looks like I am a "minority of one" as I view this is a game changer. I note this based on my own experience trying to watch the live Apple announcements and watching it on an iPhone was "needless to say" very frustrating. The need to transform mobile networks to deal with such traffic is absolutely paramount.
Re: Does anyone really watch video in real time anymore?
@mpouraryan: But...I might respectfully offer that you are a member of a niche audience -- an Apple fan trying to get live Apple announcements on your Apple mobile device. Most people -- even most Apple-device owners/users, I daresay -- don't particularly care about WWDC and the like.
There is nothing wrong with niche audiences (e.g., gamers, etc.), and they do and will continue to have an impact, but I don't see them blowing up the Internet -- even collectively.
Re: Does anyone really watch video in real time anymore?
@Joe: I appreciate the kind compliment--it is true that beyond our "niche space" we deliberate and discuss at times here and beyond, ordinary folks are not as concerned. But there is no doubt the need for bandwidth is there--it is going to be a challenge and I'd be keen to see what the likes of Softbank (that has promised to invest billions), One web, etc. will do to transform that space--which I look forward to deliberating here throughout 2017.
JohnBarnes
1/30/2017 10:52:30 PM
User Rank Platinum
Re: Does anyone really watch video in real time anymore?
mpouraryan et omnes...
Another vote for gamechanger. People aren't thinking yet about flash coverage of major unexpected events. Sudden violence at a demonstration, attempted assassination in a public place, sudden appearance of a celebrity where they weren't expected ... fifty or a hundred people turn on cameras and microphones. Flash coverage.
Sometime in the next couple few years someone will launch a flash coverage aggregation company, too -- when news breaks, we bring you all the pieces live!
mpouraryan
1/30/2017 11:18:10 PM
User Rank Platinum
Re: Does anyone really watch video in real time anymore?
I would humbly argue that elements of it are already happening--for instance CBSN is able to "break in" to cover major events--we have to be careful about what we wish for.
Onward to Feb with all its' possibilities.
JohnBarnes
1/30/2017 11:35:05 PM
User Rank Platinum
Re: Does anyone really watch video in real time anymore?
mpouraryan,
Absolutely. All the pieces are already there. What I'm imagining is a screen of thumbnails for each breaking event, allowing the users to download or view whatever stream catches their eye in a larger center screen (on desktop) or maybe to scroll up and down enlarging and shrinking as they go (on mobile). Almost no editor except to make sure* the streams are originating from the specified event.
Only requires a company with money and nerve to try it -- and then all they need is to have some situation break before they run out of money.
*which in practice will mean "make somewhat more likely"
Michelle
12/28/2016 2:21:52 PM
User Rank Platinum
Re: Does anyone really watch video in real time anymore?
@mhhf1ve I agree with you. I think live streaming via social will be more novelty than game-changer. There might be more to social video if archived versions were available after live broadcast. I don't see a lot of value in live video because of the time it takes up.
mpouraryan
12/28/2016 2:38:04 PM
User Rank Platinum
Re: Does anyone really watch video in real time anymore?
Live Events are live events--we can always go to "YouTube" to catch archives. One has to be on the "platform" all the team to be able to take advantage of it. I cite, as an example, Secretary Kerry's speech this morning--I got notified thru the Haaretz App that it had begun--I was at my Office before heading out to a meeting--I did not "necessarily
need to be at a Mobile to catch it--I would only note this in the end: It depends!! :) :)
freehe
12/29/2016 9:13:16 PM
User Rank Platinum
Re: Does anyone really watch video in real time anymore?
@Michelle, I agree I don't see the value in it either. Live streaming will not blow up mobile.
Michelle
12/30/2016 12:16:43 PM
User Rank Platinum
Re: Does anyone really watch video in real time anymore?
@freehe Do you think people are at all concerned about data usage? Has public wifi expanded enough that people don't even watch out for data overage?
JohnBarnes
1/30/2017 10:55:30 PM
User Rank Platinum
Re: Does anyone really watch video in real time anymore?
Michelle,
I think we have a whole generation growing up that thinks data overage surcharges and usage limits are caused entirely by grownups being mean for the hell of it, and I don't think we will change their minds any more than the previous generation was persuaded to respect intellectual property. Rather, the institutions will eventually accomodate the rapidly spreading notion that unlimited data flows are the way things ought to be.
Michelle
1/30/2017 11:15:25 PM
User Rank Platinum
Re: Does anyone really watch video in real time anymore?
@John I hadn't thought of overage and surcharges in that light :) You're probably right. Marketers are helping to shape a kids' understanding of data limits and charges.
Story time:
Life cereal was still running Mikey ads when I was a kid. I believed Life cereal wasn't very good since Mikey would eat it. The commercial seemed to be telling me even Mikey would eat this terrible cereal so I should too -- I didn't want to.
JohnBarnes
1/30/2017 11:19:21 PM
User Rank Platinum
Re: Does anyone really watch video in real time anymore?
A lesson in the importance of diction (which in fact I've used in acting classes):
The older kid actually says
Give it to Mikey. Mikey HATES everything.
(i.e. they're setting up a test to have Life rejected, so to speak).
Then Mikely likes it, so that means it must be so good even Mikey likes it.
BUT ...
more than 70% of the people who saw that commercial thought the kids said "Mikey eats everything."
Lesson: before hiring actors, even really cute ones, see if they can talk!
Michelle
1/30/2017 11:36:26 PM
User Rank Platinum
Re: Does anyone really watch video in real time anymore?
@John Ha! I was a little kid when I saw the commercials so the message is well hidden in the kid's delivery. My husband heard it the same way so we're among the 70% who didn't get the right message.
Re: Does anyone really watch video in real time anymore?
@JohnBarnes: Reminds me of some pop singers' terrible diction and all the notorious misheard lyrics (e.g., "'Scuse Me While I Kiss This Guy").
My songwriting partner went to Berklee, where they actively taught her to eschew her classical training and have poor diction. I've since had to retrain/nag her so she doesn't drop her terminal t's. Otherwise, "can't" becomes "can" and changes the whole meaning of the song. ;)
Re: Does anyone really watch video in real time anymore?
@Michelle: Niche livestreaming social networks have been around for a while. It's just that major networks (like FB) have begun to offer it/make it easier for mobile devices. Therefore, I doubt we'll see much more addition to network burden overall and instead see some of that traffic shift to other social networks.
Michelle
12/31/2016 3:57:39 PM
User Rank Platinum
Re: Does anyone really watch video in real time anymore?
@Joe Ahh, no real change but rather a shift. I hadn't really thought of it in that way.
Re: Does anyone really watch video in real time anymore?
@Michelle: Yeah, it's 2016. It's not like people haven't thought of livestreaming from their mobile devices before. The major social network accessibility is, for the most part, merely going to be a proposition of WHERE the traffic is.
Michelle
12/31/2016 6:50:56 PM
User Rank Platinum
Re: Does anyone really watch video in real time anymore?
@Joe actually, it's nearly 2017 (and the new year will probably be live-streamed somewhere)
;)
mhhf1ve
1/4/2017 9:02:55 PM
User Rank Platinum
Re: Does anyone really watch video in real time anymore?
> "the new year will probably be live-streamed somewhere.."
It was.. and I didn't watch it.. but I time-shifted watching Mariah Carey's viral (non)performance. I don't get how anyone could suggest that she may have "forgotten" the lines to her own songs? If the plan was for her to lip sync, she'd have to know the words still! She just couldn't hear the music to know when to lip sync....
Michelle
1/7/2017 3:12:43 PM
User Rank Platinum
Re: Does anyone really watch video in real time anymore?
@mhhf1ve Same here. I caught a clip of that performance. It seemed like sound just went on with the playlist even though she clearly wasn't in sync. I kept thinking 'maybe they'll stop this song and restart with visual cues for her'. They never did...
mhhf1ve
1/7/2017 5:01:48 PM
User Rank Platinum
Re: Does anyone really watch video in real time anymore?
Seems like there's a conspiracy theory that they did it on purpose to create a viral meme for New Years and get more ratings.
Michelle
1/8/2017 8:27:01 PM
User Rank Platinum
Re: Does anyone really watch video in real time anymore?
@mhhf1ve That's a theory I haven't heard before. You're right, it could be something the producers thought might get people talking about the show. Sad if true. I have read that Mariah is quite the damanding diva. She could have even been the target of revenge for something she did...
mhhf1ve
1/8/2017 11:48:36 PM
User Rank Platinum
Re: Does anyone really watch video in real time anymore?
Well, if it's true, then Mariah apparently doesn't have the proper "brown M&Ms" clause in her contract. Or she didn't check it and simply refuse to perform.
http://www.snopes.com/music/artists/vanhalen.asp
Re: Does anyone really watch video in real time anymore?
@mhhf1ve: Dancing sharks probably would have been less brand damaging for her. ;)
mhhf1ve
1/31/2017 10:58:31 AM
User Rank Platinum
Re: Does anyone really watch video in real time anymore?
I wonder what happened to the left shark... does anyone know who was under the shark costume? Or why that shark seemed to be less prepared than the right shark?
freehe
12/29/2016 9:15:46 PM
User Rank Platinum
Re: Does anyone really watch video in real time anymore?
Live Streaming will not have a huge impact on mobile. Most people watch videos from video providers such as YouTube, Amazon Prime, Hulu or other companies. Most people mult-task and those that do watch from social media apps at least during the day are doing so while at work and while performing so other task so there isn't necessarily a demand for it, it is just a nice-to-have feature.
Re: Does anyone really watch video in real time anymore?
@freehe: Perhaps, but "nice-to-have" can very quickly become "must-have" once it's been around long enough and once people have gotten substantially used to it.
Imagine going to a car dealership and finding that none of the cars they're selling have FM radio or a CD player. Those features are clearly in the "nice to have" category...but that dealership probably wouldn't do very well, all other things being equal.
Does everyone really watch video in real time anymore?
My personal thoughts based on me is that I don't watch videos in real time and I don't think it will be a huge problem at all. Really how many of you watch real time videos? I chose to watch everything either on Youtube or my Amazon Prime video. As we all know every live event is always there to pull up from Youtube anytime and as many times as you would like to watch it.
Re: Does everyone really watch video in real time anymore?
@dchampagne: Livestreaming -- except for people with notable online brands / podcasts -- tends to primarily attract niche audiences/content (e.g., gamers). While these markets are significant, I wouldn't expect to see a large amount of your Facebook friends to start livestreaming from their mobile devices anytime soon.
"Significant"
I voted "Significant" but wasn't entirely happy with all of the choices here -- as I mean "significant" only in the statistical sense. I don't think it will be as big as YouTube, but I hardly think it's going to be a bust.
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