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dlr5288
dlr5288
10/31/2016 9:28:10 PM
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Platinum
Re: Set Top
I too believe that they have challenges ahead of them. As long as they keep moving along and keep the prices for this service down, they'll be on the right track!

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Adi
Adi
10/12/2016 4:22:45 AM
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Author
Re: User Interface
@afwriter - very true. Consumers don't spend much time trying to figure out how stuff works, it has to be easy, intuitive. And if it's not, then doesn't matter what features/services are available, they won't use them -- and therefore, they won't value them when it's time to renew their subscription. This was big problem when digital cable and VoD were launched by US cable operators. 

Consumers also hate manuals. They don't read them. So that's not a solution, unfortunately. Apple figured that out early, ditched the manual and just created UIs that worked more intuitively. That's been at least a part of their success. 

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Adi
Adi
10/11/2016 9:55:17 AM
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Author
Re: FCC plans for Set Top Boxes?
@Joe - Fair point, that should have been regulation, not legislation. 

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mhhf1ve
mhhf1ve
10/7/2016 4:14:18 PM
User Rank
Platinum
Re: FCC plans for Set Top Boxes?
Regulations are generally playing catchup to technology, so we probably won't see the FCC aiming for where the puck is going to be.

 

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Joe Stanganelli
Joe Stanganelli
10/7/2016 12:35:10 PM
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Author
Re: FCC plans for Set Top Boxes?
If I may be pedantic for a moment: the FCC would regulate and promulgate regulations -- pursuant to their powers granted them by both Congressional legislation and the President.

As for the point itself...people still use obsolete technology here and there.  Whether or not additional laws and/or regulations are desirable or overall beneficial, of course, is another matter altogether.

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Adi
Adi
10/7/2016 11:17:50 AM
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Author
Re: FCC plans for Set Top Boxes?
@mhhf1ve -  Legislation shows up just when the technology is obsolete?

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Adi
Adi
10/7/2016 11:16:21 AM
User Rank
Author
Re: User Interface
@afwriter - I think that's exactly right. And SPs understand that now, or say they do. I think the navigation experience has improved a lot with some providers, but the complexities involved have also increased - it's not a simple 20 linear channel world anymore.

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clrmoney
clrmoney
10/7/2016 10:47:59 AM
User Rank
Platinum
Set Top
Set Top has a lot of challenges ahead for them but I thinbk they will be able to sell some STB boxes at a reasonable price so overall I think that this is a great idea for them.

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afwriter
afwriter
10/6/2016 4:20:07 PM
User Rank
Platinum
User Interface
"They have a better UI, a better guide."


I really believe that this is the most important factor in consumer satisfaction.  If it's hard to navigate people aren't going to bother with it. 

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afwriter
afwriter
10/6/2016 4:17:19 PM
User Rank
Platinum
Re: FCC plans for Set Top Boxes?
It's almost there already, My TV has Roku built in already.  I know its not the same, but it is a step in that direction.

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