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mhhf1ve
mhhf1ve
10/9/2016 12:40:57 AM
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Platinum
Re: trending
Call me old fashioned, but I think of "ad lite" to mean no pop up ads or other ads that disrupt the normal usage of a site. So Facebook is "ad lite" by my rules, as long as its feed isn't 60% ads....

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Ariella
Ariella
10/8/2016 9:14:20 PM
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Re: trending
@mhhf1ve In general, "ad lite" is a rather ambiguous term. What one person considers light, I may consider heavy. I think it just means that the kind of ads that come out at you in the middle of an article or videos tha just start playing will be left off. But you can still have quite a number of ads pushed in front of you. I wonder if FB considers its current ad delivery "lite." It seems to me that every third post in the stream now is an ad. I just tune them out in general or laugh at how very off base they are in their targeting algorithms.

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mhhf1ve
mhhf1ve
10/7/2016 7:33:11 PM
User Rank
Platinum
Re: trending
Google already has a paid ad-free tier for gmail -- if you use Google for Work or whatever they're calling it now (GSuite?). I suppose they could introduce an "ad lite" version for a slightly higher fee, but I'm not sure if anyone would really want that (or what "ad lite" really means for Gmail).

 

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Ariella
Ariella
10/7/2016 5:07:53 PM
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Re: trending
@mhhf1ve Perhaps we'll be seeing models like the ones online publications use emerge: free if you agree to be bombarded by ads and to give up all your info; a lower fee for an "ad-light" experience, and a higher fee for no ads or data participation.

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mhhf1ve
mhhf1ve
10/7/2016 5:01:00 PM
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Platinum
Re: trending
How much is privacy worth? I wonder if encrypted end-to-end email will ever catch on if no one can target ads to the messages....

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Ariella
Ariella
10/7/2016 4:34:16 PM
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Re: trending
<But is there any "free" email service that doesn't scan emails for marketing purposes?>

@mhhv1ve exactly, there's no such thing as really free. You're pay for the service in one way or another. And usually we're paying in the form of exposure to ads and data that marketers are willing to pay for.

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mhhf1ve
mhhf1ve
10/7/2016 4:10:44 PM
User Rank
Platinum
Re: trending
> "I think that companies tend to settle. Google is expected to offer a settlement over the charge that it used its Apps for Education to scan student emails for marketing purposes."

Scanning emails for marketing purposes might become a huge issue for Google someday.. but not setting a legal precedent is probably a good move for Google. 

But is there any "free" email service that doesn't scan emails for marketing purposes?

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mhhf1ve
mhhf1ve
10/7/2016 4:05:31 PM
User Rank
Platinum
Re: trending
> "Auto-finding an absence of a particular item is still learning information about communications."

I'm not exactly against John's point. Who can be completely pro-surveillance? I'm just saying Yahoo might not be as evil or bad as any other company for complying with a government request to spy on users. Even Apple has provided information to the government about its users. It would have been very interesting to see how far Apple would have gone to protect its iPhone security. We may yet see another case in the future.... 

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mhhf1ve
mhhf1ve
10/7/2016 4:00:10 PM
User Rank
Platinum
Re: trending
JohnBarnes, That's not exactly an appropriate analogy... 

Have you ever used an email spam filter? Yes? Has that spam filter ever misfired and categorized a legit email for you as spam? Did you feel like your privacy had been violated? 

Now what if that mis-identified email was from your doctor and contained a graphic picture of a recent surgery? Has your privacy been violated? Perhaps? Maybe not? No human actually saw your email in this case, but if this spam filter had instead been set up to re-direct spam to some facility where human beings inspected all the email categorized as spam to ensure algorithmic accuracy... Then there'd be a better argument for a privacy violation.

But what if the algorithm never detected any spam.. and never sent any of your email to this quality control facility?  Would your privacy still be intact? 

I don't like the idea that a state agency can sift through everyone's emails, but the scale of this problem is unknown. And it's not as clear to me that Yahoo is the bad agent in this situation. It's really the government that should shoulder the blame for requesting companies to spy on users. Companies are under some duress to comply. Maybe we should praise the companies that publicly fight back, but is vilifying the companies that comply completely justified? Yahoo did NOT set up a secret camera in anyone's shower. Perhaps Yahoo just handed over an email-wiretapping ability to a state agency, just like AT&T and Verizon and other telcos have done in the past (and with built-in legal protections for doing so). What are telcos and companies like Yahoo supposed to do? Even Apple has complied with government requests, so there aren't many companies that would risk their existence to protect users from government surveillance.

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Joe Stanganelli
Joe Stanganelli
10/7/2016 9:17:06 AM
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Author
Re: trending
@mhh: I'm with John on this point.  Auto-finding an absence of a particular item is still learning information about communications.

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