Comments
YHOO ads
The ad strategy could work. It was just a few years ago (any maybe this is still the case?) that Yahoo was 2nd (albeit a very DISTANT) second in terms of online ad impressions.
Of course, impressions are completely different from, you know, conversions.
mhhf1ve
7/29/2016 9:34:40 PM
User Rank Platinum
Re: advertising and data...
> I think it's prediction time -
- Flickr will stay on as an asset to VZ
- Tumblr will languish until it's phased out in favor of something else entirely
Hmm. Those sound like pretty good predictions to me... but I could also see Flickr diminishing as its engineers jump ship to other companies, and VZ could spin it off to avoid having to maintain it.
Tumblr... has been "independently" run, so I wonder what VZ will do with it if (ahem, when) it changes that style. AOL doesn't have a great history of letting content platforms run independently.... I'll predict that Tumblr might revolt a bit more than TechCrunch, and since AOL already has plenty of its own publishing platform tech, it doesn't need Tumblr. So.. Tumblr might be spun off, too. And maybe Tumblr and Twitter can combine to save each other as they circle the drain?
Ariella
7/29/2016 5:57:40 PM
User Rank Author
Re: I see the logic of this move, but...
@Michelle cheesy can be memorable, but that alone was not enough to make Yahoo take off the way it had hoped.
Michelle
7/29/2016 5:55:25 PM
User Rank Platinum
Re: I see the logic of this move, but...
I thought they were cheesy and not very effective back then. I suppose I was wrong considering how clearly I remember them now.
Ariella
7/29/2016 5:52:37 PM
User Rank Author
Re: I see the logic of this move, but...
@Michelle Glad I'm not the only one who remembers the commercials!
Michelle
7/29/2016 5:47:02 PM
User Rank Platinum
Re: I see the logic of this move, but...
Yahoo-ing never really caught on. I only remember the cowboy fella screaming Yahooooooo! in commercials. It was a different time way back then.
Michelle
7/29/2016 5:44:14 PM
User Rank Platinum
Re: advertising and data...
Pardon me while I return from another era...good points all around. Yahoo and MSFT Bing are buds, not rivals. Yahoo's decision to give up on search and outsource to Bing kinda slipped my mind.
I think it's prediction time -
- Flickr will stay on as an asset to VZ
- Tumblr will languish until it's phased out in favor of something else entirely
DHagar
7/28/2016 7:18:17 PM
User Rank Platinum
Re: I see the logic of this move, but...
@vnewman, that is a great point! Absolutely, they may be holding onto the crown jewels.
Verizon's plans sound good if they can open up new markets. If not, I think they have limits on what Yahoo will bring to the table.
vnewman
7/27/2016 9:06:49 PM
User Rank Platinum
Re: I see the logic of this move, but...
Interestingly enough the deal does NOT include Yahoo's stakes in Alibaba and Yahoo Japan. That's the most savvy thing Yahoo has done in a long time!
vnewman
7/27/2016 7:54:47 PM
User Rank Platinum
Re: I see the logic of this move, but...
@Ariella - funny how it just sounds WRONG!
|
|
Italy's 5G auction could exceed a government target of raising €2.5 billion ($2.9 billion) after attracting interest from companies outside the mobile market.
The emerging-markets operator is focusing on the humdrum business of connectivity and keeping quiet about some of its ill-fated 'digitalization' efforts.
Three UK has picked Huawei over existing radio access network suppliers Nokia and Samsung to build its 5G network.
Vendor says that it's its biggest 5G deal to date.
Verizon skates where the puck is going by waiting for standards-based 5G devices to launch its mobile service in 2019.
Orange has been one of the leading proponents of SDN and NFV. In this Telco Transformation radio show, Orange's John Isch provides some perspective on his company's NFV/SDN journey.
10/16/2017
Huawei Network Transformation Seminar
The adoption of virtualization technology and cloud architectures by telecom network operators is now well underway but there is still a long way to go before the transition to an era of Network Functions Cloudification (NFC) is complete.
The Small Cell Forum's CEO Sue Monahan says that small cells will be crucial for indoor 5G coverage, but challenges around business models, siting ...
People, strategy, a strong technology roadmap and new business processes are the key underpinnings of Telstra's digital transformation, COO Robyn ...
Eric Bozich, vice president of products and marketing at CenturyLink, talks about the challenges and opportunities of integrating Level 3 into ...
Epsilon's Mark Daley, director of digital strategy and business development, talks about digital transformation from a wholesale service provider ...
Bill Walker, CenturyLink's director of network architecture, shares his insights on why training isn't enough for IT employees and traditional ...
All Videos
|
On-the-Air Thursdays Digital Audio
Special Huawei Video
Tweet This