|
Contributors | Messages | Polls | Resources |
|
What Exactly Is Mobile Video?The "computer continues to be the dominant device to watch online video," according to Limelight's The State of Online Video study released yesterday. When ranked in order of frequency of use by respondents, computers were highest -- just as they were in December 2015. In fact, the average rank was actually higher this year. How does this equate with other studies showing the rapid cannibalization of other devices by mobile, such as Zenith's recent study? Or with Ooyala Inc. 's Global Video Index that shows mobile video made up 48% of all video views in the last quarter, up 129% from 2014? Naturally, each study has its own methodology and definitions, which is true of research on any topic. But with mobile media/video, I think there is a consistent inconsistency in three main areas:
So while mobile video viewing is growing rapidly, it's not really half of all video viewed. Video consumption via traditional TV infrastructures still dwarfs other platforms, even if it is declining due to OTT video. In fact, Limelight's study found that the number of people claiming that they would never cut the cord rose from 10.5% of respondents to 14.7% in the past year. I should make it clear I'm not criticizing any of the companies I have mentioned here. They have every right to run their studies using their own methodology and definitions. My point is that we need to be careful interpreting data from these studies, and be clear what exactly the trend is that we are seeing. — Aditya Kishore, Practice Leader, Video Transformation, Telco Transformation |
Contentious issues that are likely to fuel lawsuits and angry blogs in the coming year.
Content producers are unhappy with the advertising approach and revenues they are getting on Facebook Watch.
OTT video usage is driving the penetration of various Internet connected devices to help view online streams on the larger TV screen.
Major Hollywood studio to trial 'virtual' movie theaters using head-mounted displays.
Network technology vendor Sandvine has found that piracy isn't only hurting network operator profits – each pirated set-top box is also using up 1TB per month in 'phantom bandwidth.'
On-the-Air Thursdays Digital Audio
ARCHIVED | December 7, 2017, 12pm EST
Orange has been one of the leading proponents of SDN and NFV. In this Telco Transformation radio show, Orange's John Isch provides some perspective on his company's NFV/SDN journey.
Special Huawei Video
Huawei Network Transformation Seminar The adoption of virtualization technology and cloud architectures by telecom network operators is now well underway but there is still a long way to go before the transition to an era of Network Functions Cloudification (NFC) is complete. |
|
|
||
Telco Transformation
About Us
Contact Us
Help
Register
Twitter
Facebook
RSS
Copyright © 2024 Light Reading, part of Informa Tech, a division of Informa PLC. All rights reserved. Privacy Policy | Cookie Policy | Terms of Use in partnership with
|